Your Results-Driven Search Engine Optimisation Agency in Sydney
Is your business new to the term SEO? Or are you tired of coming up behind your competitors in search engine results? Imagine how many more clients you could attract if only your website could be found when your ideal audience searches for your solutions. If you’re ready for consistent growth without having to spend a single cent on ads, then it’s time to chat with our Sydney-based SEO agency experts at Crunchy Digital.
Whether you’re among Australia’s small businesses or you run a mid or large-size company, our customised SEO strategies are designed to drive more traffic, enquiries, and high-intent leads to your organisation. As one of the leading SEO agencies in Sydney, our comprehensive suite of Sydney-focused SEO services will help you boost your online presence on major search engines like Google, Bing, and Yahoo!.
- Speak directly with an SEO experts.
- Gain insights on your growth opportunities.
Claire Stevens
Founder Crunchy Digital
Our Sydney SEO Case Studies
From service companies and medical clinics to established construction firms, our SEO experts have seen it all. We gain top Google rankings, increased visibility, leads, and, most importantly, sales. These aren’t just claims. See results for yourself:
Sydney Construction Firm
Our SEO team brought a Sydney-based Construction Firm to the top of search results, outranking some of the Sydney real estate industry’s most sought-after competitors.
- Organic traffic saw a hefty 50% jump in just three months.
- We nailed it with 20 keywords hitting top 10 rankings within a month.
- And not stopping there, 24 keywords made their mark in the top 100 in the same timeframe.
Home Services Sydney
For a Home Service company in Sydney, our dynamic SEO and google ads tactics were a game-changer for their organic visibility.
- Month on month, they’re clocking an average of 3,200 impressions.
- That’s not all; they’re pulling in around 240 clicks per month too.
- Plus, they're boasting a cracking 7.36% click-through rate.
Why Crunchy Digital
If you’re running a business in Australia, you already know how competitive the landscape is, especially here in Sydney. It’s not just about being online; it’s about being found online. That’s where the real challenge lies. Let’s look at some facts; Google uses 2,000+ ranking factors to decide where your website lands on search engine result pages (SERP). And to keep up with these SEO factors requires a team of local SEO experts who are not just on the ball but ahead of the game. They’re the ones who can dissect the latest Google algorithm updates and execute savvy strategies to lift your site’s organic search presence.
Local/Hyperlocal SEO Mastery
With years of expertise, we've mastered the ins and outs of SEO, specifically tailored for Sydney businesses. Whether you're looking to make your mark locally or expand your business horizons globally, our team has the experience and skill to get you there.
Conversion Rate Optimisation
Our Conversion Rate Optimisation checklist, based on years of experience, pages of external research, and ongoing testing, will turn your website into a lead magnet or a potent sales funnel, ensuring every aspect of your website is fine-tuned for maximum engagement and conversion in the Sydney market.
Comprehensive SEO Solutions
From keyword research to competitors, market analysis, on-page SEO, off-page SEO, technical SEO, link building and content creation, we offer a full spectrum of SEO services to help your business outshine the competition and gain the most sought-after search rankings.
ROI-Focused SEO Campaigns
Our focus isn't just on any one keyword and we don’t want to pack your strategy with low volume search keywords; our focus is on profitable and relevant search terms that boost your bottom line. With our sharp analytical skills and years of Australian SEO experience, we aim to achieve a minimum of double your ROI within 8 to 14 months, even in the fiercely competitive organic SERPs.
Optimised for Google's SGE Era
At Crunchy Digital, we're all about getting your content to cut through the noise. With Google's Search Generative Experience (SGE), it's all about quality over quantity. It's not enough to just show up; your business needs to make an impact. We focus on tailoring your content to engage viewers, ensuring it's informative and most importantly, useful to your audience.
Sydney's Premier SEO Services
At Crunchy Digital, we keep up with the latest SEO trends to make sure your business is ahead of the rest. Our goal is more than just top rankings; we aim to maintain your top rankings and increase year-over-year ROI. We frequently test different strategies and focus on the most effective. By avoiding outdated or bad SEO practices like keyword stuffing and excessive link exchanges, and not relying just on Web 2.0 and other link-building types, our services utilise fresh and effective methods to ensure your business achieves lasting results.
Search Engine Marketing (SEO+PPC)
Use both the strengths of SEO and PPC to get maximum organic reach and conversions from search engines.
- Keyword Research and Optimization
- Local SEO for Sydney Businesses
- PPC Campaign Management
- Content Creation and Marketing
- Link Building and Online PR
- Online Reputation Management
Local SEO
Boost your business's visibility with our Local SEO services, putting you right on the top of Google search and maps where keen Sydneysiders are already searching for what you offer!
- Google Map/ My Business Optimisation
- Local Keyword Research
- Local On-Page SEO
- Local Link Building
- Local Citations and NAP Consistency
- Online Reputation Management
- Local Content Creation
Google Ads (Adwords)
Whether you're targeting the CBD or the laid-back Northern Beaches, our Google Ads (Adwords) services are designed to drive leads and sales right where you need them– in good old Sydney.
- Account Setup and Structure
- Keyword Research and Selection
- Ad Creation and Optimisation
- Bid Management and Optimisation
- Landing Page Optimisation
- Conversion Tracking
- Remarketing Campaigns
- Display and Video Ads
- Campaign Expansion and Scaling
SEO Consultancy
Your partner in developing effective Sydney-centric SEO strategies for measurable success.
- SEO Strategy Development
- Keyword Research and Analysis
- Competitor Analysis
- Technical SEO Audit and Fixes
- Content Strategy and Development
- Link Building Strategy
- Analytics and Reporting
- SEO Training and Guidance
- Ongoing SEO Consultation and Support
SEO Outsourcing
Outsource your SEO to our Sydney-focused team for strategic, results-driven online growth.
- SEO for Accessibility Compliance
- Influencer Collaboration for SEO
- SEO for Specific Platforms
- Penalty Recovery Services
- Conversion Rate Optimization (CRO)
- SEO Training and Workshops
- International SEO
- Video SEO
Ecommerce SEO
Rank your Shopify, WooCommerce, BigCommerce, Magento or any other online store in search engine. Our strategies helped businesses outranked big players like Amazon, eBay, Kmart.
- Product Page Optimization
- Category Page SEO
- eCommerce Technical SEO for Platforms
- Schema Markup Implementation
- SEO Audits for eCommerce Sites
- Local SEO for Physical Stores
- Conversion Rate Optimization (CRO)
- International eCom SEO
- Shopping Feed Optimization
Our 6 Step Scientific SEO Formula
Our approach to SEO is scientific, not guesswork. Unlike many self-claimed SEO experts and gurus in Sydney, we don’t just follow the crowd. Every decision is grounded in thorough observation and solid data, ensuring success with true scientific precision.
Sound like a plan?
We Use Cutting-Edge SEO Tools & Techniques
Partnering with Crunchy Digital means significant savings for you; there’s no need to spend a single dollar on tools. We use a suite of tools valued at AUD $1587 per month, a substantial cost typically borne by medium and large enterprises in their quest to expand their reach.
Understanding SEO Sydney Costs
SEO pricing can be as diverse as the businesses seeking its benefits. Generally, costs are influenced by factors like the competitiveness of your industry, the size of your target market, and the specific goals you aim to achieve. Whether it’s enhancing local visibility or dominating the global stage, your investment in SEO will reflect the scope of your ambitions and the bespoke strategies crafted to meet them.
Local Hero Package
Startup/Small Business SEO Plan-
Keyword Research & Optimisation: Up to 3 Intents & 10 targeted keywords
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Google My Business: Complete setup and monthly optimisation
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On-Site SEO: On-page optimisation for up to 10 pages
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Local Citations: Submission to 30+ local business directories
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Monthly Reporting: Traffic, rankings, and performance analytics
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Support: Email and chat support with a 48-hour response time
The final cost may vary based on specific business needs and market conditions. Precise pricing will be determined after an initial discovery call to ensure a tailored approach to your SEO strategy.
Regional Powerhouse
Medium Size Business SEO Plan-
Keyword Research & Optimisation: Up to 6 intents and 30 targeted keywords
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On-Site SEO: Comprehensive on-page optimisation for up to 30 pages
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Google My Business: Complete setup and monthly optimisation
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Content Marketing: 1 original blog post per month
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Link Building: 10 high-quality backlinks per month
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Competitor Analysis: Monthly competitor strategy review
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Social Media Integration: SEO alignment with social media efforts
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Monthly Reporting: Advanced reporting with goal and conversion tracking
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Support: Dedicated account manager
Please note that the final investment may be subject to change. We recommend a discovery call to discuss your unique requirements and provide you with a customised quote.
Global Dominator
Enterprise Level SEO Plan-
Keyword Research & Optimisation: Up to 12 intents and 60 targeted keywords
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On-Site SEO: Comprehensive on-page optimisation for up to 60 pages
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Content Marketing: 1 original, long-form blog post per month
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Advanced Link Building: 20+ premium backlink strategies per month
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Competitor Analysis: In-depth quarterly competitor benchmarking
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Technical SEO: Full website technical audit and optimisation
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Conversion Optimisation: Monthly funnel analysis and CRO strategies
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Monthly Reporting: Customised dashboards and ROI analytics
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Support: Priority support and monthly strategy sessions with senior consultants
The listed pricing serves as a starting point. The definitive cost will depend on the complexity and scope of your enterprise's SEO needs, which we will discuss in a comprehensive discovery call to customise your package.
Ready to Dominate Search Engine Rankings?
Book A Consultation
Book a free discovery call with our SEO expert, Claire.
Get Your Strategy
Receive a customised search engine optimisation strategy and services package.
Agreement
Approve your Search Engine Optimisation strategy.
Let’s Go!
We’ll get to work leveraging SEO to bring more customers or clients to your business.
Who Are We?
Meet the Expert SEO Team at Crunchy Digital™
The expert SEO team at Crunchy Digital is known for helping local businesses get noticed online. Since starting in 2018, we’ve helped many companies, from new startups to big names, climb to the top of search results. Our team knows how to handle the technicalities of SEO, combining knowledge and creativity to improve your website’s visibility. Whether you want to be more visible locally or dominate the national market, we’re the best Sydney SEO agency to help you succeed in the digital world.
crunchy Digital
Why SEO Matters In Australia
As of January 2024, Google’s dominance in the search engine market in Australia is undeniable, boasting a staggering 94.41% market share (Statcounter & Statista). This dominance underscores the importance of focusing SEO efforts on Google, though it’s crucial to remember that our SEO strategies are universally applicable across all search engines. Our consultants are here to provide you with insights into your existing strategy for search engine optimisation in Sydney. We pride ourselves on being transparent and educating our clients on the growth opportunities available through securing top spots for highly competitive keywords in your industry.
The Core Benefits of SEO
1. Increased Organic Traffic
Higher Ranking: Tailoring your website and its content to target relevant keywords significantly boosts your visibility in search engine results pages (SERPs). This organic reach attracts more visitors without the constant need for paid advertising.
Targeted Traffic: SEO enables you to capture the attention of users who are actively searching for information related to your business or expertise. This not only increases the likelihood of engagement but also enhances conversion rates.
2. Improved Brand Credibility & Trust
Authority Signal: Search engines view websites that are optimised and feature high-quality content and backlinks as credible sources. A higher rank in SERPs fosters trust with potential customers.
Positive Brand Perception: A consistent presence in relevant search results bolsters your brand’s image, showcasing your expertise and authority in the field.
Additional Advantages
Competitive Edge: A well-executed SEO strategy places you ahead of competitors by elevating your online visibility and drawing in more qualified leads.
Data-Driven Insights: SEO analytics offer crucial data on website traffic, user behaviour, and keyword performance, allowing for strategy refinement and optimisation.
24/7 Promotion: SEO tirelessly promotes your website, attracting visitors around the clock, even outside of active business hours.
To learn more insights about Search Engine Optimisation services in Sydney or for our interstate clients needing Search Engine Optimisation Services in Australia, check out our blog.
What SEO Sydney Means to Us?
To begin improving SEO for Australian businesses, the first thing our experts do is keyword research.
For example in regards to our business, Sydney SEO is a term searched by many local Sydneysiders to find SEO agencies in Sydney. This would be an ideal keyword for our website, but this keyword strategy can vary greatly depending on the industry, location, services offered or the audience the site is trying to reach.
People use different combinations of these keywords like search engine optimisation Sydney, seo sydney, seo marketing Sydney, and more. Users might search for different combinations of these terms, but the user intent is clear to find an SEO agency or SEO expert in Sydney.
According to the Google Keyword Planner tool, the search term “SEO Sydney” is on the tip of everyone’s tongue, on average, 1,600 businesses and individuals search it in Google each month in Sydney, NSW. It’s just one keyword, but there are actually 80+ family keywords with the same user intent. Their combined monthly search volume is 17,530. This means every month 17,530 people search for SEO services in Sydney. Out of which 79.3% of users search from a desktop while 20.3% are from mobile. There is 85% year-on-year growth for the search terms, which means the demand for SEO services is increasing significantly.
This is just one example. Now imagine what we can present you with the help of 6 other research tools that identify and target the best keywords for your industry with expert assistance.
So, what does this mean for you and your business? At Crunchy Digital, we’re not just about throwing darts in the dark. We dive deep into the data, using the same cutting-edge tools and market insights your target market uses to find solutions amongst Google searches.
Our approach is all about getting into the nitty-gritty of how your potential customers and target market use Google. By cracking the code on their search habits, our data-led experts can craft a strategy to ensure your website pops up first when your future customers are on the hunt for your products or services.
Now, let’s talk business. Our Sydney SEO services are the full solution – we’re talking comprehensive website audits, detailed keyword research, competitor analysis that’s second to none, and content creation that speaks to your audience. And that’s just for starters. We also implement on-page SEO, link building, and a continuous stream of content creation to keep your website in the limelight.
Our team focuses on bringing local audiences right to your website’s doorstep. We tailor our strategies to zoom in on search results that matter most to your business, ensuring you’re not just a drop in the ocean but a big fish in the Sydney market.
Resource Blogs: Understanding SEO Landscape in Sydney
We’ve Grown Businesses in Sydney and Internationally
Hear From Our Clients
Glowing testimonials from clients who’ve witnessed transformative SEO results.
Does My Business in Sydney Require SEO Services?
You may be thinking – “Should I partner up with an SEO company in Sydney?” It’s not a straightforward “Yes” or “No” question, especially when you’re taking advice from someone who has an SEO firm in Sydney.
Here’s the thing: In any fruitful working relationship, transparency stands as the cornerstone. But, trying to find that transparency when consulting with SEO agencies in Sydney can be like looking for a needle in a haystack.
You see, the SEO industry is filled with fly-by-night providers looking to provide a basic solution for top dollar, promising you the stars but barely handing over the moon.
But here’s where we’re different. We’re not your average SEO agency. We’re picky about who we work with and we wear that like a badge of honour.
It’s all about doing the right thing in the digital marketing game. Our crew is here for the long haul, aiming to rack up real results for both the SMEs (64% who are still, by the way, aren’t aware of the importance of SEO) and the big players in Sydney.
Resources: Understanding SEO Profitability
How to Choose an SEO Company in Sydney – A Strategic Selection Guide
How Long Does SEO Take to Pay Off? Understanding Success Timeline
Frequently Asked Questions (FAQs)
Local SEO helps businesses in Sydney target potential customers in their immediate vicinity. By optimising for local search terms and ensuring accurate business listings, companies can attract more local customers and drive foot traffic to their physical locations from their enhanced online presence.
Google’s algorithm takes into account the searcher’s location when displaying results. For local searches, Google prioritises businesses and websites that are relevant and nearby, using factors like Google My Business listings, local content, and location-based keywords.
Key strategies include optimising for local keywords (For example, “Sydney cafe”), ensuring accurate Google My Business listings, building local backlinks, creating locally relevant content, and encouraging positive customer reviews. Leveraging SEO services in Sydney and understanding competitor keyword usage can also be beneficial.
Sydney, being a major city, has a competitive digital landscape. Businesses might face challenges like high competition for popular keywords, the need for hyper-local targeting within different Sydney suburbs, and staying updated with local events and trends for content relevance.
Backlinks are crucial for SEO everywhere, including Sydney. They act as endorsements from other websites. For Sydney businesses, local backlinks from reputable Sydney-based sites can be particularly beneficial as they signal local relevance to search engines.
While basic SEO can be done independently, due to the complexities and ever-evolving nature of SEO, many Sydney businesses opt to hire professionals. An experienced SEO agency or expert can provide strategic guidance, stay updated with algorithm changes, and ensure that the business remains competitive in the Sydney market. Crunchy Digital, as a leading Sydney SEO agency, can take your SEO responsibilities onboard so you have more time for your core business offering.
Expert Digital Marketing Strategies, As Seen In
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SEO Pros in the Spotlight
Crunchy Digital in National Liquor News
Crunchy Digital Founder Claire wrote a double spread in National Liquor News’s September 2021 issue! Claire shared her tips on capturing engaging product photos using just a phone and a few handy tricks. If you’re looking for some insightful tips on taking photos for your business or content ideas to strengthen your digital presence, contact us for a consultation.
Panellist at the Stockbrokers and Investment Advisers conference
Crunchy Digital’s founder, Claire, addressed a gathering of 200 stockbrokers and financial industry professionals on optimising social media marketing. She, along with fellow panellists, explored digital marketing’s evolution in finance, emphasised tailored content, weighed outsourcing vs. DIY, and offered insights on seamless social media and marketing management.
Crunchy Digital At Digital Transformation Live 2023
In June 2023, Crunchy Digital had the honour of showcasing at the prestigious Digital Transformation Live Expo. Hosted at ICC Sydney in Darling Harbour, our team engaged with numerous business owners, discussing potential strategies for digital transformation and achieving automated lead generation.
Where We Started
I’ve been in the marketing game for over 8 years, with a Bachelor of Commerce with a major in Marketing and a minor in Psychological Science. To be honest, it’s been a fair dinkum ride working with some of the biggest names in Australia’s predominant media publishers, like Channel 10, Foxtel, and Channel 7.
Also, working with some of the world’s biggest brands, including IKEA, American Express, Volvo, etc. was a cracker. However, I wanted to roll up my sleeves and work closely with Aussie business owners who are dead-set and passionate about what they do. Why?
Because I had a vision in my mind that said how digital should and could be better, transparent, and could deliver value.
So, in 2018, I launched Crunchy Digital after discovering that many business owners in Sydney were unsure about their digital marketing strategy and needed to implement effective campaigns to get more sales in the new world of online business. Fast forward over five years, my Crunchy Digital crew and I have been flat-out helping hundreds of businesses from all walks of life. We’re all about creating user-friendly websites, Search Engine Optimisation, Paid Advertising and Social Media Marketing.
Crunchy Digital aims to help business owners who keep putting their digital marketing in the ‘too hard’ basket. We help to decipher and deploy the best digital marketing strategy for our clients so they can stay ahead of the pack.
