Case Study

Allied Health Clinic Website

Laptop showing medical clinic website designed and developed by Crunchy Digital
Project
Website Development
Location
Australia
Industry
Allied Health Services

The Challenge

Therapy Alliance Group needed a website that better represented their growing organisation and supported the needs of families, carers and NDIS participants looking for allied health services. Their previous website was outdated, difficult to use and didn’t communicate their services properly.

 

The project also required careful consideration of accessibility and AHPRA guidelines, while ensuring the website remained easy to manage and built on strong SEO foundations for growth.

Our Approach

Working closely with the team, we delivered a refreshed brand identity and a modern, easy-to-use website designed to help prospective patients and NDIS participants understand TAG Clinic’s services and take the next step.

Brand Refinement & Visual Identity
The Crunchy Digital team worked with TAG Clinic a to identify their core brand motifs, emphasising the element of family-friendly care and understanding. We created consistent visual assets including a TAG themed logo, usage guidelines, iconography and colour treatments that aligned with their brand vision.
Flexible CMS & Website Build
Recognising the need for ongoing updates, changing team members, and adding resources for clients, our team built the website on WordPress to ensure scalability, ease of content management and future-proofing.
Strong Technical & Content Foundation
We collaborated closely with the TAG Clinic team to audit and refine their site structure and website copy, ensuring that service offerings were clearly described in clear language. We also sourced visuals that represented the company's services in physiotherapy, occupational therapy, speech therapy and other NDIS support services.
Clarity & Accessibility
The new website was built with speed, accessibility and SEO in mind, making it easier for patients and carers to find the information they need. Clear calls to action throughout the site help guide visitors to make contact, while the overall user experience was designed to feel welcoming, supportive and easy to use.

Results

Therapy Alliance Group now has a professional online presence that reflects the quality of their services and supports prospective patients from their very first visit. With a modern brand, intuitive website and strong foundations, the business is well positioned to continue growing.

Therapy Alliance Group website on mobile
Therapy Alliance Group website displayed on a laptop

What We Specialise in

Here’s everything we specialise in when it comes to website design and development:

Shopify Websites
  • User-Friendly Layout
  • eCommerce Functionality
  • Conversion Rate Optimisation (CRO)
  • Engaging Calls-To-Action
WordPress Websites
  • Modern & Clean Design
  • Speed-Optimised
  • User-Friendly Layout
  • SEO Foundations
Search Engine Optimisation (SEO)
  • On-Page SEO
  • Valuable Content Creation
  • Technical SEO
  • Blog Production

We’ve Grown Businesses in Sydney and
Internationally

kcr logo
prolox logo
asl
energy shop logo
layher
jwa logo
resolve
fel logo

Testimonials

What Our Clients Say

Your Questions, Answered

Frequently Asked Questions

Questions about our content marketing services? Answers are provided in the FAQs, with an invitation to contact for further queries. Topics include content marketing strategy, web design, generating leads, and more.

 

We offer a comprehensive range of website and app development services. The top two choices of website platforms include WordPress and Shopify, but we can also build on Squarespace, Wix, Webflow and more, all tailored to meet the diverse website needs of Sydney's business owners.

Our website builds include close collaboration with the business owner or representative to understand your brand guidelines, messaging and objectives. We craft clear and persuasive websites that resonates with your brand identity, ensuring consistency with your overall online presence.

Absolutely! As a leading website agency in Sydney, we have expertise in creating sites for various industries. Our team understands local market dynamics and crafts industry-specific high-quality sites according to your needs.

Our process begins with understanding your business, target audience and your messaging. We then develop a design according to your goals for your approval. Once approved, we have this design developed on your chosen platform, including developing the required pages, SEO foundations and full site setup. We seek final changes and approval, and then we set your site live on your designated domain. 

Certainly! The full website design and development process is completed using our servers, while your existing website remains active. On launch day, your new website will simply replace the old website on your domain. 

Website creation often hinges on the written copy you would like to include on the site. Typically, you can expect a 5-page website with written copy provided upfront to take 1-2 weeks for design creation and 3-4 weeks for development. We also offer priority builds if you require your site in a shorter timeframe. 

Yes, as one of the best website agencies, we offer packages tailored for startups and small businesses in Sydney, aiming to generate leads and enhance your brand's online presence.

Of course! We specialise not only in improving the conversions on your site, but increasing your business's reach with services like search engine optimisation (SEO), Google Ads, Facebook and Instagram Ads and more.

To embark on your website journey with Crunchy Digital, contact us now or book a call directly with us. We’ll schedule a session to understand your vision and show you some examples of your future website's look and layout. 
Book Your Free Strategy Call

Learn from our Website and SEO Blogs

Stay up-to-date with the latest content marketing trends and tips on our blog.

Book Your Free Strategy Call
Scroll to Top