Australia’s real estate market over the last few years has grown at a rapid pace. Now, investors increasingly rely on property managers, real estate agents and mortgage brokers to walk them through the process of buying or selling their property. Currently, the market for real estate services in Australia is valued at approximately $32.2 billion and is expected to continue to grow. Estimates are that the market will grow by 6.7% in 2022.
Increasing competition is a natural byproduct of an expanding market and if you want to make a name for yourself in this highly competitive industry, you’ll need a digital marketing strategy that stands out from other real estate professionals like you. You may provide your present clients with the best or most unique services, but now you need to tell prospective clients about what you offer. This is where the role of digital marketing has significant advantages.